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Marketing
Pemasaran Teknik Siaran Langsung dan Video Pendek

Pemasaran Teknik Siaran Langsung dan Video Pendek

Pemasaran dengan teknik siaran langsung dan video pendek kian hari kian popular. Banyak media sosial telah memulakan teknik-teknik tersebut. Produk dan perkhid…

Marketing
The Ultimate Customer Experience

The Ultimate Customer Experience

Driving customer success has become an important metric for business enterprises operating in the modern world. Customer success has a real-world impact on bu…

Marketing
Customer Care Excellence: Customer Focus and Behavioural Economics Strategies

Customer Care Excellence: Customer Focus and Behavioural Economics Strategies

Customers today are more empowered than ever, with endless choices at their fingertips and rising expectations for every product and service they encounter. F…

Marketing
Pemasaran Kepada Sektor Kerajaan

Pemasaran Kepada Sektor Kerajaan

Pemasaran kepada sektor swasta adalah amat berbeza jika dibandingkan dengan sektor kerajaan. Sama ada anda berjaya dalam aktiviti pemasaran tersebut bukan sah…

Marketing
Selling When No One is Buying

Selling When No One is Buying

The post-pandemic economy has forced many businesses into survival mode. With consumers and corporations cutting back on spending, sales figures have dropped,…

Marketing
Certificate in Strategic Marketing

Certificate in Strategic Marketing

Do you hear the word “marketing” daily, but aren’t sure what marketing is or why your business needs it? Do you know that marketing is important to your compa…

Marketing
Kursus Kepuasan Pelanggan: Dari “Sifar” ke “Hero”

Kursus Kepuasan Pelanggan: Dari “Sifar” ke “Hero”

Perkhidmatan pelanggan yang baik kepada pelanggan merupakan elemen penting bagi kakitangan CIDB. Walau bagaimanapun, pelanggan yang berbeza mempunyai keperlua…

Marketing
Six Sigma for Marketing Processes

Six Sigma for Marketing Processes

Six Sigma is often associated with manufacturing and operational excellence, but its principles can be powerfully applied to marketing to achieve sustainable …

Marketing
Certificate in Services Marketing

Certificate in Services Marketing

A lot of developed economies have evolved into a service economy with services like health care, education, and consulting making up a larger part of the over…

Marketing
Managing Challenging Inbound Customers with Composure

Managing Challenging Inbound Customers with Composure

Handling inbound customer interactions can be one of the toughest parts of any service professional’s role. A single wrong word, a delayed response, or inaccu…

Marketing
Buyology: Persuasion and Mind Game in the Buying Process

Buyology: Persuasion and Mind Game in the Buying Process

As marketing tricks become increasingly more sophisticated and subtle, detecting them becomes more and more difficult for consumers. Like a surgeon exposing t…

Marketing
Certificate in Professional Selling Skills

Certificate in Professional Selling Skills

Sales is no longer about pushing products; it is about understanding customers deeply, adapting to their changing behaviours, and using the right tools to cre…

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